{"id":17621,"date":"2024-12-17T19:40:00","date_gmt":"2024-12-17T19:40:00","guid":{"rendered":"https:\/\/www.stoamsaas.com\/?p=17621"},"modified":"2024-12-17T19:40:04","modified_gmt":"2024-12-17T19:40:04","slug":"examples-market-segmentation-how-to-apply-different-sectors","status":"publish","type":"post","link":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/","title":{"rendered":"Examples of market segmentation: How to apply it in different sectors?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17621\" class=\"elementor elementor-17621 elementor-17609\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f5ae451 e-flex e-con-boxed e-con e-parent\" data-id=\"4f5ae451\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5708e3b8 e-con-full e-flex e-con e-child\" data-id=\"5708e3b8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d18a04d elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"3d18a04d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 id='examples-of-market-segmentation-how-to-apply-it-in-different-sectors'  id=\"boomdevs_1\" class=\"elementor-heading-title elementor-size-default\">Examples of market segmentation: How to apply it in different sectors?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78410b17 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"78410b17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bfc119c e-con-full e-flex e-con e-child\" data-id=\"bfc119c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46881199 elementor-widget elementor-widget-post-info\" data-id=\"46881199\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-00a3510 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">Articles<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-345927d1 elementor-widget elementor-widget-post-info\" data-id=\"345927d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-3f90f69 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tags\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M497.941 225.941L286.059 14.059A48 48 0 0 0 252.118 0H48C21.49 0 0 21.49 0 48v204.118a48 48 0 0 0 14.059 33.941l211.882 211.882c18.744 18.745 49.136 18.746 67.882 0l204.118-204.118c18.745-18.745 18.745-49.137 0-67.882zM112 160c-26.51 0-48-21.49-48-48s21.49-48 48-48 48 21.49 48 48-21.49 48-48 48zm513.941 133.823L421.823 497.941c-18.745 18.745-49.137 18.745-67.882 0l-.36-.36L527.64 323.522c16.999-16.999 26.36-39.6 26.36-63.64s-9.362-46.641-26.36-63.64L331.397 0h48.721a48 48 0 0 1 33.941 14.059l211.882 211.882c18.745 18.745 18.745 49.137 0 67.882z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<span class=\"elementor-post-info__terms-list-item\">B2B<\/span>, <span class=\"elementor-post-info__terms-list-item\">Business<\/span>, <span class=\"elementor-post-info__terms-list-item\">Company<\/span>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78d2e2c5 elementor-widget elementor-widget-post-info\" data-id=\"78d2e2c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-98d138f elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-clock\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200zm61.8-104.4l-84.9-61.7c-3.1-2.3-4.9-5.9-4.9-9.7V116c0-6.6 5.4-12 12-12h32c6.6 0 12 5.4 12 12v141.7l66.8 48.6c5.4 3.9 6.5 11.4 2.6 16.8L334.6 349c-3.9 5.3-11.4 6.5-16.8 2.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\t6 min \t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2545bc7c elementor-widget elementor-widget-post-info\" data-id=\"2545bc7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-7f530f1 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.stoamsaas.com\/en\/2024\/12\/17\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-calendar\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M12 192h424c6.6 0 12 5.4 12 12v260c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V204c0-6.6 5.4-12 12-12zm436-44v-36c0-26.5-21.5-48-48-48h-48V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H160V12c0-6.6-5.4-12-12-12h-40c-6.6 0-12 5.4-12 12v52H48C21.5 64 0 85.5 0 112v36c0 6.6 5.4 12 12 12h424c6.6 0 12-5.4 12-12z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>December 17, 2024<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ce26dde e-con-full e-flex e-con e-child\" data-id=\"7ce26dde\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66ff6b7 elementor-widget elementor-widget-text-editor\" data-id=\"66ff6b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 00;\">In today&#8217;s competitive business landscape, market segmentation is more than a useful strategy &#8211; it is a necessity. Dividing audiences into smaller, more targeted groups allows companies to focus their marketing, sales and branding efforts in an efficient and personalised way. In this article, we will explore how to take advantage of this approach, what types of segmentation exist and, above all, practical examples of their application in different sectors.  <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19f21240 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"19f21240\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado-1024x683.jpg\" class=\"attachment-large size-large wp-image-17612\" alt=\"estrategias-segmentacion-mercado\" srcset=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado-1024x683.jpg 1024w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado-300x200.jpg 300w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado-768x512.jpg 768w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65e44bfd e-con-full e-flex e-con e-child\" data-id=\"65e44bfd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bcf8f35 elementor-widget elementor-widget-text-editor\" data-id=\"4bcf8f35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 id='what-is-market-segmentation'  id=\"boomdevs_2\">What is market segmentation?<\/h2>\n<\/p>\n<p><b>Market segmentation<\/b> is a strategy that divides consumers into smaller groups with common characteristics. These divisions help companies better understand their customers and tailor their products, messages and services to meet their specific needs. <\/p>\n<\/p>\n<p>For example, a clothing brand could use segmentation to launch specific collections for different age groups or lifestyles. This not only increases brand relevance, but also the likelihood of conversion. <\/p>\n<\/p>\n<h3 id='types-of-market-segmentation'  id=\"boomdevs_3\">Types of market segmentation<\/h3>\n<\/p>\n<h4 id='geographical-segmentation'  id=\"boomdevs_4\">Geographical segmentation<\/h4>\n<\/p>\n<p>Divide audiences according to their location. Ideal for adapting the offer to local factors such as climate, culture or regional needs. <\/p>\n<\/p>\n<h4 id='demographic-segmentation'  id=\"boomdevs_5\">Demographic segmentation<\/h4>\n<\/p>\n<p>It is based on data such as age, gender, income or educational level.<\/p>\n<\/p>\n<h4 id='psychographic-segmentation'  id=\"boomdevs_6\">Psychographic segmentation<\/h4>\n<\/p>\n<p>It groups consumers by their values, lifestyle and personality.<\/p>\n<\/p>\n<h4 id='behavioural-segmentation'  id=\"boomdevs_7\">Behavioural segmentation<\/h4>\n<\/p>\n<p>Analyses purchasing patterns and product usage.<\/p>\n<\/p>\n<h4 id='segmentation-by-benefits'  id=\"boomdevs_8\">Segmentation by benefits<\/h4>\n<\/p>\n<p>Group customers according to what they are looking for in a product.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2eacfd78 e-con-full e-flex e-con e-child\" data-id=\"2eacfd78\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-33958ed e-con-full e-flex e-con e-child\" data-id=\"33958ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7abc7811 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"7abc7811\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<no-auto-link>\nIntegrate your<strong> ERP<\/strong> with<strong> B2B ecommerce<\/strong> with Stoam SaaS \n<\/no-auto-link>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11c842a1 elementor-align-center e-transform elementor-widget elementor-widget-button\" data-id=\"11c842a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.stoamsaas.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">More information.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f817af6 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"4f817af6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png\" class=\"attachment-large size-large wp-image-12833\" alt=\"StoamSaaS_ecommerce_b2b_erp_integracion-cta\" srcset=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png 1024w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-300x172.png 300w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-768x440.png 768w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29bb4e76 elementor-widget elementor-widget-text-editor\" data-id=\"29bb4e76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 id='what-are-market-segmentation-strategies'  id=\"boomdevs_9\">What are market segmentation strategies?<\/h2>\n<\/p>\n<p>Market segmentation strategies are approaches that allow companies to tailor their efforts to the needs of different groups of consumers. Below, we explore the main strategies, explaining how they work. <\/p>\n<\/p>\n<h3 id='types-of-market-segmentation-strategies'  id=\"boomdevs_10\">Types of market segmentation strategies<\/h3>\n<\/p>\n<h4 id='undifferentiated-or-mass-strategy'  id=\"boomdevs_11\">Undifferentiated or mass strategy<\/h4>\n<\/p>\n<p>Aimed at the general public, without differentiation. Ideal for mass consumer products where customer needs are similar. <\/p>\n<\/p>\n<h4 id='segmented-or-differentiated-strategy'  id=\"boomdevs_12\">Segmented or differentiated strategy<\/h4>\n<\/p>\n<p>Create proposals for several specific segments. This approach allows you to customise offers according to the characteristics of each group, maximising their relevance. <\/p>\n<\/p>\n<h4 id='customised-or-local-strategy'  id=\"boomdevs_13\">Customised or local strategy<\/h4>\n<\/p>\n<p>Create highly targeted messages for small segments or even individuals. It is common in markets where personalisation is key to generating value. <\/p>\n<\/p>\n<h4 id='niche-or-focused-strategy'  id=\"boomdevs_14\">Niche or focused strategy<\/h4>\n<\/p>\n<p>Focused on a very specific segment with specific needs. It is ideal for companies seeking to dominate a specific area of the market. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7308b7eb elementor-widget elementor-widget-image\" data-id=\"7308b7eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/tipos-estrategias-segmentacion-mercado-1024x683.jpg\" class=\"attachment-large size-large wp-image-17614\" alt=\"tipos-estrategias-segmentacion-mercado\" srcset=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/tipos-estrategias-segmentacion-mercado-1024x683.jpg 1024w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/tipos-estrategias-segmentacion-mercado-300x200.jpg 300w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/tipos-estrategias-segmentacion-mercado-768x512.jpg 768w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/tipos-estrategias-segmentacion-mercado.jpg 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42ff5326 elementor-widget elementor-widget-text-editor\" data-id=\"42ff5326\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 id='examples-of-market-segmentation-in-different-sectors'  id=\"boomdevs_15\">Examples of market segmentation in different sectors<\/h2>\n<\/p>\n<p>Market segmentation is a powerful tool that allows companies to better understand their customers, optimise their offer and increase the likelihood of success. However, what really makes the difference is how this strategy is applied in different sectors. <\/p>\n<\/p>\n<p>Below, we explore how brands can leverage market segmentation to stand out in key areas.<\/p>\n<\/p>\n<h3 id='fashion-sector'  id=\"boomdevs_16\">Fashion sector<\/h3>\n<\/p>\n<p>Fashion is a reflection of consumers&#8217; needs, desires and values, which makes it fertile ground for applying market segmentation. Brands often divide their audiences according to demographics such as <b>age<\/b>, <b>gender<\/b> or <b>socio-economic status,<\/b> allowing them to design specific collections that speak directly to these groups. <\/p>\n<\/p>\n<p>In addition, <b>behaviour<\/b> and <b>aspirations <\/b>play a crucial role. For example, fashion brands that prioritise sustainability may target consumers who value environmental impact and are willing to pay more for eco-friendly clothing. Similarly, those that emphasise exclusivity may appeal to those looking for unique pieces that reinforce their aspirational lifestyle.  <\/p>\n<\/p>\n<p>These strategies allow companies not only to better understand their audience, but also to create an emotional connection that transcends the simple functionality of clothing.<\/p>\n<\/p>\n<h3 id='technology-sector'  id=\"boomdevs_17\">Technology sector<\/h3>\n<\/p>\n<p>The technology sector operates in a dynamic environment where customers have very specific and often demanding needs. Companies need to<b> identify what consumers are looking for in their products<\/b>. Some prioritise constant innovation, while others value simplicity and basic functionality.  <\/p>\n<\/p>\n<p>In addition, <b>analysis of user behaviour <\/b>is essential. For example, distinguishing between those who are exploring technology for the first time and those who are advanced users allows companies to develop products and services that respond to these different levels of experience. <\/p>\n<\/p>\n<p>Success in this sector lies in the ability to combine data on individual preferences with a global view of technology trends to deliver solutions that stand out in a highly competitive market.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e80ab0a e-con-full e-flex e-con e-child\" data-id=\"2e80ab0a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6a953678 e-con-full e-flex e-con e-child\" data-id=\"6a953678\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-669dba37 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"669dba37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Transform your<strong> ERP<\/strong> into a powerful <strong>B2B ecommerce<\/strong> system<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1716f377 elementor-align-center e-transform elementor-widget elementor-widget-button\" data-id=\"1716f377\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.stoamsaas.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">More information.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-531d685f elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"531d685f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png\" class=\"attachment-large size-large wp-image-12833\" alt=\"StoamSaaS_ecommerce_b2b_erp_integracion-cta\" srcset=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png 1024w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-300x172.png 300w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-768x440.png 768w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ec96864 elementor-widget elementor-widget-text-editor\" data-id=\"2ec96864\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 id='food-sector'  id=\"boomdevs_18\">Food sector<\/h3>\n<\/p>\n<p>The food industry is unique in that it caters to a diverse audience with preferences deeply influenced by its environment.<b> Geographic location <\/b>is one of the most relevant factors in this sector, as brands adapt their offerings to<b> local customs and tastes.<\/b> <\/p>\n<\/p>\n<p>However, the <b>motivations behind purchasing decisions are also critical. <\/b>Some consumers seek healthy options that align with an active lifestyle, while others prioritise convenience, especially in ready-to-eat products. <\/p>\n<\/p>\n<p>The ability to respond to these variations in needs and values allows food companies to stand out by offering products that resonate with the priorities of their different audiences.<\/p>\n<\/p>\n<h3 id='education-sector'  id=\"boomdevs_19\">Education sector<\/h3>\n<\/p>\n<p>In education, market segmentation is crucial to design programmes that fit the<b> goals and characteristics <\/b>of students. Institutions divide their audiences according to life stages and objectives, from young people seeking university education to adults interested in professional upgrading programmes. <\/p>\n<\/p>\n<p>Beyond these basic divisions, factors such as personal<b> interests and values are also considered<\/b>. For example, programmes that emphasise sustainability or leadership are designed to attract people with an innovative and committed mindset. <\/p>\n<\/p>\n<p>Personalisation is key in this sector, not only to attract new students, but also to maintain interest and foster an enriching learning experience.<\/p>\n<\/p>\n<h3 id='financial-services-sector'  id=\"boomdevs_20\">Financial services sector<\/h3>\n<\/p>\n<p>Financial services have a profound impact on people&#8217;s lives, making it a sector where market segmentation is essential to build trust and relevance.<\/p>\n<\/p>\n<p>Financial institutions<b> identify behavioural patterns and personal goals,<\/b> such as savings, investment or the need for insurance. By understanding these goals, they can design specific products that align with each client&#8217;s priorities. <\/p>\n<\/p>\n<p>In addition,<b> knowing what benefits users are looking <\/b>for, such as security or cost-effectiveness, allows companies to adjust their communication and services to respond directly to these expectations. Personalisation here not only improves the customer relationship, but also strengthens customer loyalty in the long term. <\/p>\n<\/p>\n<h2 id='conclusion'  id=\"boomdevs_21\">Conclusion<\/h2>\n<\/p>\n<p>Market segmentation not only improves the efficiency of business strategies, but also strengthens the connection with the customer. From fashion to technology, every industry can leverage this approach to personalise its offering, improve the user experience and maximise results. <\/p>\n<\/p>\n<p>Are you ready to take your business&#8217; market segmentation to the next level? At<a href=\"https:\/\/www.stoamsaas.com\/en\/\"><b> Stoam SaaS<\/b><\/a>, we offer technology solutions that transform the way B2B companies grow in the digital age. <a href=\"https:\/\/www.stoamsaas.com\/en\/contact\/\"><b>Contact us<\/b><\/a> and start empowering your business with innovative strategies today! <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33a8d89 e-con-full e-flex e-con e-child\" data-id=\"33a8d89\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6eda64cd elementor-widget elementor-widget-text-editor\" data-id=\"6eda64cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Share:<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19aa9332 elementor-share-buttons--view-icon elementor-share-buttons--skin-flat elementor-share-buttons--shape-circle elementor-share-buttons--color-custom elementor-grid-0 elementor-widget elementor-widget-share-buttons\" data-id=\"19aa9332\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-twitter\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_whatsapp\" role=\"button\" tabindex=\"0\" aria-label=\"Share on whatsapp\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-whatsapp\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M380.9 97.1C339 55.1 283.2 32 223.9 32c-122.4 0-222 99.6-222 222 0 39.1 10.2 77.3 29.6 111L0 480l117.7-30.9c32.4 17.7 68.9 27 106.1 27h.1c122.3 0 224.1-99.6 224.1-222 0-59.3-25.2-115-67.1-157zm-157 341.6c-33.2 0-65.7-8.9-94-25.7l-6.7-4-69.8 18.3L72 359.2l-4.4-7c-18.5-29.4-28.2-63.3-28.2-98.2 0-101.7 82.8-184.5 184.6-184.5 49.3 0 95.6 19.2 130.4 54.1 34.8 34.9 56.2 81.2 56.1 130.5 0 101.8-84.9 184.6-186.6 184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_email\" role=\"button\" tabindex=\"0\" aria-label=\"Share on email\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-envelope\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_telegram\" role=\"button\" tabindex=\"0\" aria-label=\"Share on telegram\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-telegram\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M248 8C111 8 0 119 0 256s111 248 248 248 248-111 248-248S385 8 248 8zm121.8 169.9l-40.7 191.8c-3 13.6-11.1 16.9-22.4 10.5l-62-45.7-29.9 28.8c-3.3 3.3-6.1 6.1-12.5 6.1l4.4-63.1 114.9-103.8c5-4.4-1.1-6.9-7.7-2.5l-142 89.4-61.2-19.1c-13.3-4.2-13.6-13.3 2.8-19.7l239.1-92.2c11.1-4 20.8 2.7 17.2 19.5z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_threads\" role=\"button\" tabindex=\"0\" aria-label=\"Share on threads\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-threads\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M331.5 235.7c2.2 .9 4.2 1.9 6.3 2.8c29.2 14.1 50.6 35.2 61.8 61.4c15.7 36.5 17.2 95.8-30.3 143.2c-36.2 36.2-80.3 52.5-142.6 53h-.3c-70.2-.5-124.1-24.1-160.4-70.2c-32.3-41-48.9-98.1-49.5-169.6V256v-.2C17 184.3 33.6 127.2 65.9 86.2C102.2 40.1 156.2 16.5 226.4 16h.3c70.3 .5 124.9 24 162.3 69.9c18.4 22.7 32 50 40.6 81.7l-40.4 10.8c-7.1-25.8-17.8-47.8-32.2-65.4c-29.2-35.8-73-54.2-130.5-54.6c-57 .5-100.1 18.8-128.2 54.4C72.1 146.1 58.5 194.3 58 256c.5 61.7 14.1 109.9 40.3 143.3c28 35.6 71.2 53.9 128.2 54.4c51.4-.4 85.4-12.6 113.7-40.9c32.3-32.2 31.7-71.8 21.4-95.9c-6.1-14.2-17.1-26-31.9-34.9c-3.7 26.9-11.8 48.3-24.7 64.8c-17.1 21.8-41.4 33.6-72.7 35.3c-23.6 1.3-46.3-4.4-63.9-16c-20.8-13.8-33-34.8-34.3-59.3c-2.5-48.3 35.7-83 95.2-86.4c21.1-1.2 40.9-.3 59.2 2.8c-2.4-14.8-7.3-26.6-14.6-35.2c-10-11.7-25.6-17.7-46.2-17.8H227c-16.6 0-39 4.6-53.3 26.3l-34.4-23.6c19.2-29.1 50.3-45.1 87.8-45.1h.8c62.6 .4 99.9 39.5 103.7 107.7l-.2 .2zm-156 68.8c1.3 25.1 28.4 36.8 54.6 35.3c25.6-1.4 54.6-11.4 59.5-73.2c-13.2-2.9-27.8-4.4-43.4-4.4c-4.8 0-9.6 .1-14.4 .4c-42.9 2.4-57.2 23.2-56.2 41.8l-.1 .1z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c9ca956 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6c9ca956\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5167e514 elementor-widget elementor-widget-heading\" data-id=\"5167e514\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 id='related-articles'  id=\"boomdevs_22\" class=\"elementor-heading-title elementor-size-default\">Related Articles<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f49d0ed e-con-full e-flex e-con e-child\" data-id=\"6f49d0ed\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-40b9ae4 e-con-full e-flex e-con e-child\" data-id=\"40b9ae4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-33accaf9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"33accaf9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Automate <\/strong><strong> orders<\/strong> with Stoam SaaS <strong>b2b ecommerce<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-720cf4e5 elementor-align-center e-transform elementor-widget elementor-widget-button\" data-id=\"720cf4e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.05,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.stoamsaas.com\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">More information.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47def6d9 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-hidden-tablet elementor-widget elementor-widget-image\" data-id=\"47def6d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"458\" src=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png\" class=\"attachment-large size-large wp-image-12833\" alt=\"StoamSaaS_ecommerce_b2b_erp_integracion-cta\" srcset=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-1024x586.png 1024w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-300x172.png 300w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1-768x440.png 768w, https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/07\/StoamSaaS_ecommerce_b2b_erp_integracion-cta-1.png 1500w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Examples of market segmentation: How to apply it in different sectors? In today&#8217;s competitive business landscape, market segmentation is more than a useful strategy &#8211; it is a necessity. Dividing audiences into smaller, more targeted groups allows companies to focus their marketing, sales and branding efforts in an efficient and personalised way. In this article, [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":17612,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[206,205,80],"class_list":["post-17621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-b2b-en","tag-business","tag-company"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7 Examples of market segmentation in key sectors<\/title>\n<meta name=\"description\" content=\"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7 Examples of market segmentation in key sectors\" \/>\n<meta property=\"og:description\" content=\"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\" \/>\n<meta property=\"og:site_name\" content=\"Stoam Saas\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stoamsaas\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-17T19:40:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-17T19:40:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pablo Mart\u00ednez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pablo Mart\u00ednez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\"},\"author\":{\"name\":\"Pablo Mart\u00ednez\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#\/schema\/person\/9e741f3efc36074d165fd9a414f0d263\"},\"headline\":\"Examples of market segmentation: How to apply it in different sectors?\",\"datePublished\":\"2024-12-17T19:40:00+00:00\",\"dateModified\":\"2024-12-17T19:40:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\"},\"wordCount\":1101,\"publisher\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg\",\"keywords\":[\"B2B\",\"Business\",\"Company\"],\"articleSection\":[\"Articles\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\",\"url\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\",\"name\":\"\u25b7 Examples of market segmentation in key sectors\",\"isPartOf\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg\",\"datePublished\":\"2024-12-17T19:40:00+00:00\",\"dateModified\":\"2024-12-17T19:40:04+00:00\",\"description\":\"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705\",\"breadcrumb\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage\",\"url\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg\",\"contentUrl\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg\",\"width\":1080,\"height\":720,\"caption\":\"estrategias-segmentacion-mercado\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.stoamsaas.com\/en\/home\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Examples of market segmentation: How to apply it in different sectors?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#website\",\"url\":\"https:\/\/www.stoamsaas.com\/en\/\",\"name\":\"Stoam Saas B2B\",\"description\":\"Nuestra soluci\u00f3n transforma tu ERP en un poderoso portal de comercio electr\u00f3nico B2B.\",\"publisher\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.stoamsaas.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#organization\",\"name\":\"Stoam Saas B2B\",\"url\":\"https:\/\/www.stoamsaas.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/01\/stoam-saas-logo.png\",\"contentUrl\":\"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/01\/stoam-saas-logo.png\",\"width\":636,\"height\":115,\"caption\":\"Stoam Saas B2B\"},\"image\":{\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/stoamsaas\",\"https:\/\/www.instagram.com\/stoamsaas\",\"https:\/\/www.linkedin.com\/company\/stoam-saas\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.stoamsaas.com\/en\/#\/schema\/person\/9e741f3efc36074d165fd9a414f0d263\",\"name\":\"Pablo Mart\u00ednez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g\",\"caption\":\"Pablo Mart\u00ednez\"},\"description\":\"Soy un apasionado del software SaaS con m\u00e1s de 10 a\u00f1os de experiencia en ventas, gesti\u00f3n de cuentas y generaci\u00f3n de contenido. He trabajado con empresas tecnol\u00f3gicas de referencia, ayud\u00e1ndolas a optimizar procesos y aumentar su rentabilidad mediante soluciones innovadoras. Mi enfoque est\u00e1 en entender a fondo las necesidades de los clientes para ofrecerles soluciones que generen resultados concretos y medibles.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/pablo-martinez-g-p\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7 Examples of market segmentation in key sectors","description":"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/","og_locale":"en_US","og_type":"article","og_title":"\u25b7 Examples of market segmentation in key sectors","og_description":"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705","og_url":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/","og_site_name":"Stoam Saas","article_publisher":"https:\/\/www.facebook.com\/stoamsaas","article_published_time":"2024-12-17T19:40:00+00:00","article_modified_time":"2024-12-17T19:40:04+00:00","og_image":[{"width":1080,"height":720,"url":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg","type":"image\/jpeg"}],"author":"Pablo Mart\u00ednez","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Pablo Mart\u00ednez","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#article","isPartOf":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/"},"author":{"name":"Pablo Mart\u00ednez","@id":"https:\/\/www.stoamsaas.com\/en\/#\/schema\/person\/9e741f3efc36074d165fd9a414f0d263"},"headline":"Examples of market segmentation: How to apply it in different sectors?","datePublished":"2024-12-17T19:40:00+00:00","dateModified":"2024-12-17T19:40:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/"},"wordCount":1101,"publisher":{"@id":"https:\/\/www.stoamsaas.com\/en\/#organization"},"image":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage"},"thumbnailUrl":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg","keywords":["B2B","Business","Company"],"articleSection":["Articles"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/","url":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/","name":"\u25b7 Examples of market segmentation in key sectors","isPartOf":{"@id":"https:\/\/www.stoamsaas.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage"},"image":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage"},"thumbnailUrl":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg","datePublished":"2024-12-17T19:40:00+00:00","dateModified":"2024-12-17T19:40:04+00:00","description":"Explore examples of market segmentation in fashion, technology and more. Connect better with your customers through personalised strategies. \u2705","breadcrumb":{"@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#primaryimage","url":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg","contentUrl":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/12\/estrategias-segmentacion-mercado.jpg","width":1080,"height":720,"caption":"estrategias-segmentacion-mercado"},{"@type":"BreadcrumbList","@id":"https:\/\/www.stoamsaas.com\/en\/blog-en\/articles\/examples-market-segmentation-how-to-apply-different-sectors\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.stoamsaas.com\/en\/home\/"},{"@type":"ListItem","position":2,"name":"Examples of market segmentation: How to apply it in different sectors?"}]},{"@type":"WebSite","@id":"https:\/\/www.stoamsaas.com\/en\/#website","url":"https:\/\/www.stoamsaas.com\/en\/","name":"Stoam Saas B2B","description":"Nuestra soluci\u00f3n transforma tu ERP en un poderoso portal de comercio electr\u00f3nico B2B.","publisher":{"@id":"https:\/\/www.stoamsaas.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.stoamsaas.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.stoamsaas.com\/en\/#organization","name":"Stoam Saas B2B","url":"https:\/\/www.stoamsaas.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.stoamsaas.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/01\/stoam-saas-logo.png","contentUrl":"https:\/\/www.stoamsaas.com\/wp-content\/uploads\/2024\/01\/stoam-saas-logo.png","width":636,"height":115,"caption":"Stoam Saas B2B"},"image":{"@id":"https:\/\/www.stoamsaas.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/stoamsaas","https:\/\/www.instagram.com\/stoamsaas","https:\/\/www.linkedin.com\/company\/stoam-saas"]},{"@type":"Person","@id":"https:\/\/www.stoamsaas.com\/en\/#\/schema\/person\/9e741f3efc36074d165fd9a414f0d263","name":"Pablo Mart\u00ednez","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/13db6ea91fe438e5eef86f277c1dc9cf02e9aba0e7e07f113bf665a436cf8fce?s=96&d=mm&r=g","caption":"Pablo Mart\u00ednez"},"description":"Soy un apasionado del software SaaS con m\u00e1s de 10 a\u00f1os de experiencia en ventas, gesti\u00f3n de cuentas y generaci\u00f3n de contenido. He trabajado con empresas tecnol\u00f3gicas de referencia, ayud\u00e1ndolas a optimizar procesos y aumentar su rentabilidad mediante soluciones innovadoras. Mi enfoque est\u00e1 en entender a fondo las necesidades de los clientes para ofrecerles soluciones que generen resultados concretos y medibles.","sameAs":["https:\/\/www.linkedin.com\/in\/pablo-martinez-g-p\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/posts\/17621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/comments?post=17621"}],"version-history":[{"count":1,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/posts\/17621\/revisions"}],"predecessor-version":[{"id":17622,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/posts\/17621\/revisions\/17622"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/media\/17612"}],"wp:attachment":[{"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/media?parent=17621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/categories?post=17621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stoamsaas.com\/en\/wp-json\/wp\/v2\/tags?post=17621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}